Honor
Develop a communication strategy for the launch of the new HONOR X series smartphone line. The task included:
— creating a bright, creative idea;
— adapting the concept for multiple advertising channels;
— implementing the campaign in a unified visual and semantic style
— creating a bright, creative idea;
— adapting the concept for multiple advertising channels;
— implementing the campaign in a unified visual and semantic style
The advertising materials were adapted and launched in the Kazakhstani market, where they received a strong response and became a successful launch for the product in the new market.